DISCOVER OUR STORY AND WHO WE ARE WHO WE ARE

Welcome to OUR STORY

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Newcastle Tour Company is a locally owned business offering unique experiential and historical tours to discover Newcastle and North East England. Our tour guides are knowledgeable residents who are experts in their chosen fields – storytelling, food, history, cycling and more.

We love what we do! And the reason we love what we do is simple: We have a great city, constantly evolving with a fantastic history, presence & future!

The city and wider North East region are filled with fantastic cultural highlights, historical landmarks, shopping & a uniqueness you don’t find too often.

And one of the main things that makes this city unique and great? The people! It’s not just a cliché, the friendliness & ingenuity of the people is what makes this city & region tick!

And then there is the wider region – how could we not be in love with all of this and create a business to show our passion and region to our most important people: you.

Want to find out more about our story, ethos and philosophy? Coming soon, we will add some video footage of both Alex & Paul who will tell their story!

OUR AMAZING TEAM

Our passionate tourist guides

Our team at Newcastle Tour Company is made up of the most amazing people. 

They’re fun, love the regions they’re in & will help you discover the highlights and hidden gems during your tour!

PROTECTING OUR PLANET TOGETHER

Climate Positive Workforce

We care deeply about our planet and the places we travel to. For this reason, we plant a tree for every tour we sell.

We always strive to work with local people and businesses bringing you the best experience and also having a positive impact on local communities.

BOOK WITH CONFIDENCE

Book with Confidence
  • Flexible cancellations with up to 24h cancellation options
  • Best rates when you book direct
  • COVID-19 safe accreditation
  • Special flexibility on cruise shore excursions
  • Fair Pricing Policy
  • 100% financial protection on multi-day trips

REVIEWS AND AWARDS

Newcastle Pub Tour

The most important part of all we do is try to ensure you have the greatest of times with us.

We read all of your feedback & reviews and use it in the ongoing process of constantly improving our tours & trips. 

Whilst we could tell you all day how wonderful our tours are, the best people to listen to are our guests themselves.

OUR COMPANY HISTORY

Our Story: Northern Secrets
2008
HUMBLE BEGINNINGS
Our co-founder, Alex, moved from Germany in 2004 with the intent to bring more visitors to North East England. After a successful time at university and also qualifying as a Blue Badge tourist guide, he set about starting his own business. Northern Secrets, a specialist inbound tour operator, is born.
2008
Our Story: Northern Secrets
Liverpool Destination Services
2013
LIVERPOOL DESTINATION SERVICES
Paul, also co-founder, established a business in Liverpool (LDSL) to help increase inbound travel and work with cruise lines coming into the city. LDSL goes from strength to strength becoming the strategic partner of several cruise companies in Liverpool, Holyhead and Newcastle. This is how Alex met Paul (really thanks to Disney & one of their ships).
2013
Liverpool Destination Services
Northern Secrets group
2014
NORTHERN SECRETS CONTINUES TO GROW
During the mid 2010s Northern Secrets has built a base of trade partners throughout Europe and is slowly moving into the cruise market in Newcastle, helping LDSL during some of the larger cruise calls to the city. It does not take long until both Paul and Alex realise the synergies between East and West and their work...
2014
Northern Secrets group
Experience North logo (our story)
2017
OUR STORY EVOLVES: EXPERIENCE NORTH LTD
After short deliberation, both friends, Alex and Paul, decided it made perfect sense to create a company together to look after cruise lines visiting the Northern England ports - LDSL re-brands as Experience North with Alex & Paul as the new directors. Northern Secrets continues as an inbound tours & travel company only, passing Destination Management to the new company.
2017
Experience North logo (our story)
Brands
2018
STRATEGIES LEAD TO BRANDS
Experience North quickly establishes itself as the leading partner for cruise in Northern England and also as a strategic partner for inbound B2B (business-to-business) travel arrangements. This also generated & accelerated the plan to create B2C (business-to-consumer) brands for private tours in North West & North East England.
2018
Brands
Liverpool Tour Company
2018
LIVERPOOL TOUR COMPANY
Liverpool Tour Company was born out of a thought. Both Paul and Alex were (and are) convinced that the world is changing and shifting with consumers moving towards smaller groups, more authentic tour activities & experiential travel... This is what Liverpool Tour Company should come to represent & stand for.
2018
Liverpool Tour Company
Newcastle Tour Company: Newcastle tour
2018
NEWCASTLE TOUR COMPANY
Newcastle Tour Company stands for that same ethos. Create memorable & authentic experiences for our customers visiting North East England. It is very much a more towards quality & that private, exclusive feel for our guests. Both consumer brands offer only private day tours and experiences as well as small group multi-day travel arrangements.
2018
Newcastle Tour Company: Newcastle tour
Our Covid message: stay home
2020
COVID-19 & CHANGE
COVID-19 and the pandemic of 2020 has changed the world - it gave Experience North, Newcastle/Liverpool Tour Company time to reflect & update business practices and create a better customer journey from browsing, booking & planning to the final tour experience. Health & safety protocols are constantly updated to keep you safe and healthy during all experiences offered.
2020
Our Covid message: stay home
Our Story: Trees Ecologi
2021 & BEYOND
ECOLOGI & THE STRIVE TO BECOME GREEN
Newcastle Tour Company (Experience North & Liverpool Tour Company) are proud to support Ecologi & The Eden Projects in their tree planting projects. We signed up to Ecologi in July 2020 funding Gold Standard climate projects to offset our entire carbon footprint. Every employed team member of Experience North Ltd (Newcastle/Liverpool Tour Company) offsets their entire carbon footprint, including emissions from homes, personal travel, holidays, food, hobbies & more. Since 2021 we are a Paperless company, using none or as little printed paper as possible.
2021 & BEYOND
Our Story: Trees Ecologi

WHY BOOK WITH US?

We offer well thought out tour programs, authentic & fun experiences, group travel arrangements as well as fully bespoke options.

Our awards, the feedback we receive & the smiles on our guests’ faces are all a sign for us that we are doing something right.

We love to be creative and challenged to create the unimaginable experience for you and our private tours all offer something distinct and unique!

Talk with us or book your tour experience today – we can’t wait to show you our fabulous city & region!

LATEST AWARDS & ACHIEVEMENTS

Untitled design 48 Our Story
Untitled design 49 Our Story
Travel & Tourism Awards
Good to Go
Safe Travels post COVID-19

MEET OUR LOVELY TEAM

The Newcastle Tour Company team is made up of the most amazing people. Take a peak!

KEEP IN TOUCH

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